Powering a leading device manufacturer’s global subscription model
in under 2 years
automation
The problem statement
Our Client—a global device manufacturer—shifted from one-time hardware sales to an Everything-as-a-Service (EaaS) model, offering laptops, desktops, servers, and managed services on subscription. To launch worldwide, they needed centralized lease and asset management alongside their existing platforms.
Key challenges:
- A patchwork of systems managed different functions yet lacked dedicated asset and lease lifecycle management.
- Manual processes for asset management and lease transactions led to inefficiencies and operational risks.
- Though positioned as subscriptions, the offerings were classified as leases under IFRS, requiring strict financial compliance.
- Lack of unified control over assets, contracts, invoicing, and accounting across multiple geographies.
- An architecture that needed to be modernized to enable a client-centric approach to EaaS.
The Client operated in over 30 countries. It needed a centralized, automated, globally scalable, and compliant lease and asset management solution.
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The issues faced by the Client
- Compliance risks: IFRS non-compliance risk threatened global financial reporting.
- Operational inefficiencies: Manual data handling caused errors and delays.
- Regional variations: Asset Financing Entity (AFE), and Sales and Distribution (S&D) models required complex, country-specific accounting.
- Tax complexity: Tax depreciation rules varied by country, needing custom logic.
- Poor data visibility: Siloed systems limited real-time, asset-level visibility and reporting.
- Slow scaling: Lack of automation slowed and increased the cost of global rollout.
- Inadequate functionality: Current contract-based systems couldn’t support high asset volumes.
The Odessa solution
Odessa’s modern end-to-end software offered:
Centralized platform:
A single system to manage subscriptions, devices, services, and all financial events.
Scalable architecture:
Configurable for local regulatory, tax, and currency requirements; independent regional processes.
Global compliance & flexibility:
Dual-book IFRS-compliant accounting.
Custom tax depreciation methods for key markets (e.g., Prime Cost and Diminishing Value in Australia).
Support for Device-as-a-Service, Infrastructure-as-a-Service, and flexible usage leases.
Modern integrations:
Kafka-based connections for secure, high-volume data exchange where APIs were restricted.
High automation:
Automated workflows from customer record creation to lease commencement to accounting entries.
Advanced features
Role-based approvals, dynamic lease pricing, syndication automation, real-time reporting via exposed data layers, and regular platform upgrades every year.
How Odessa implemented the solution
- Rapid MVP delivery: First live region (Australia) delivered in 3 months.
- Global rollout: Month-by-month onboarding, now covering 30+ countries across APAC, EMEA, and North America.
- Efficient system integrations: Zero business disruption as data flows in real time.
- User enablement: Workshops and guides for quick, consistent adoption.
Business impact
Faster go-to-market:
New countries onboarded within months, not years.
Improved operational efficiency:
90%+ process automation; tasks that took weeks can now be completed in a day.
Enhanced customer experience:
Faster quote generation and lease activation improved responsiveness, with a unified user experience across all platforms.
Flexible global operations:
Multi-model, multi-currency, multi-country support drives confident expansion.
Real-time insights:
Consolidated reporting enables fast, data-driven decisions.
Improved financial compliance:
Automated IFRS adherence with strong audit trails.
Conclusion
The Client’s bold leap into subscription-driven business required a foundation that could balance speed, scalability, compliance, and control. Odessa enabled the Client to build a global, future-ready EaaS business, minimizing operational complexity and maximizing business growth.
Today, this leading global device manufacturer operates its EaaS subscription services across 30+ countries on a single, scalable Odessa platform—a testament to strong partnership, technology leadership, and execution excellence.
